New Brand | Fidelity Sportswear

Fidelity Sportswear



This week we welcome a new brand to our AW13 line-up all the way from across the big pond - Fidelity Sportswear

The 72 year old American company, now under the watchful eye of family members Gerald & Stewart Webber since the 1960's, has continued to thrive.

An authentic 'Made in USA' institution the primary woollen shell's are sourced from North American and expertly cut and sewn back at their factory in Boston - where they are still making some of same garments since 1941. Their classic Peacoat, is still using the same anchor buttons, which is still used by the US military.

The CPO shirt, which was standard issue to Chief Petty Officers of the US Navy thorough-out WWII makes for a substantial shirt/jacket for the cooler winter months.

Shop Fidelity Sportswear

Lyle & Scott - Campaign for Wool.

Crafted in Lyle & Scott's original factory in Hawick, check out their short film which follows the manufacture of this years winning Wool School jumper as part of the 'Campaign for Wool' endeavour.

 
Campaign for Wool and Lyle & Scott's Wool School Winner from Lyle & Scott on Vimeo.

New AW13 Arrivals - Folk Clothing


Boxes a plenty have been making their way to Cloth towers packed full of new season goodies from some your favourite brands. We're tentatively using the term 'best yet' but it's one that aptly sums up the general consensus around the shop at our latest winter '13 collections.

One new season delivery that is always eagerly anticipated around these parts is from the guys at Folk Clothing. The brands supremo Cathal McAteer's keen eye for detail and design is what has made Folk a firm favourite amongst all of us at Cloth.


We could easily ramble on about how great the collection is (Have you seen the new Nix Jacket?) and how everyone should own a pair of People Socks this winter but we'll let you confirm our feverish excitement with your own eyes.



Folk Nix Jacket
Folk Nix Jacket

Folk Great Grandad Shirt
Folk Great Grandad Shirt

Folk Honeycomb Stripe Jummy
Folk Honeycomb Stripe Jummy

Folk Padded Shirt
Folk Padded Shirt

Folk Wool Overcoat
Folk Wool Overcoat

Folk People Socks
Folk People Socks